FARMINGTON HILLS, Mich. — RouteOne announced two executive promotions, elevating Jeff Belanger to senior vice president of sales and creating a new role for Amanda George, who will serve as vice president of strategy. Both moves are effective as of April.

In his 13-plus-year tenure with RouteOne, Belanger has served in leadership roles in operations, project management, product development and dealer and finance source business development. In his new role, he will have responsibility for driving all sales efforts for dealers and finance sources and will report to RouteOne’s COO, Brad Rogers.

George has also dedicated more than 13 years to RouteOne, also in the operations, project management, product development and dealer and finance source business development departments. She will be responsible for overall corporate and product strategy and will be reporting to RouteOne’s CEO, Justin Oesterle.

The new roles, created as a result of outgoing Chief Strategy Officer Todd Mason's departure, will help further develop, strengthen and diversify enterprise perspectives to best serve its customers, the company stated in a press release.