FI showroom red and grey logo
MenuMENU
SearchSEARCH

Service Drive Satisfaction Steady

Strong results come despite some persistent weaknesses.

March 13, 2025
Service Drive Satisfaction Steady

Customer satisfaction grows significantly when recall repair work is combined with regular maintenance to save them time.

Credit:

Pexels/Daniel Andraski

2 min to read


Though service drive customers face longer waits for appointments, communication challenges, and repair errors, their satisfaction has stayed high for a second straight year.

J.D. Power’s 45th annual study is based on a survey of more than 55,000 owners and lessees of 1- to 3-year-old vehicles, along with, for the first time, dealership repair data. It gauges satisfaction with service at both franchised dealerships and after-market shops.

Ad Loading...

The latest study was conducted between July and December. It found that dealerships are still dogged by “capacity challenges,” as J.D. Power puts it. The average wait for service customers to get their cars worked on last year was longer than between 2018 and 2022 and just slightly better than the previous two years.

“While it’s no surprise that customers gravitate to operations that serve them well, the study clearly shows that good service leads to loyal customers,” said Director of Automotive Retail John Tenerovich in a press release on the study. 

“This phenomenon proves true across all service types—oil changes, repair, tires and brakes. While complimentary maintenance programs drive strong retention, the level of intent to return for actual customer-paid service depends on the service experience delivered by the dealer.”

The study found that 12% of repairs are done incorrectly on the first visit and that only half of customers in those scenarios said they planned to return to that dealership.

Communication is another weak spot. The study found that though consumers value it, they’re greeted just half the time upon entering a service facility.

Ad Loading...

The research revealed other areas that service personnel could make gains. It found that customer satisfaction grows significantly when recall repair work is combined with regular maintenance to save them time. 

Trust, being a key factor in service drive business, apparently varies among generations of consumers, the study found. It gradually decreases, reaching its lowest points among the youngest generations.

By brand, Porsche ranks highest among premiums at a score of 912, followed by Lexus at 900 and Cadillac at 888. 

Subaru tops the mass-market segment with an 896 score, then Mini at 888 and Honda at 881.

 

 

More Industry

Blue Genesis car sitting in front of scenic mountainscape.
Industry•by Lauren Lawrence•October 1, 2026

Luxury Rooftop Changes Hands

Genesis of Glenview is getting a new owner and a new location, but its name will stay the same.

Read More →
Tires hung up on wall in factory.
Industry•by Lauren Lawrence•September 28, 2026

Future-Proof Your Business

A new industry outlook details several ways that automotive companies can use the rise in artificial intelligence and advanced technologies to their advantage.

Read More →
'for sale' written on a building window
Industry•by Hannah Mitchell•September 23, 2026

Dealership Buy-Sells Keep Going Up

First-half transactions reflect continued high appetite for acquisitions despite falling profits, the most sought-after franchises bringing record prices.

Read More →
Ad Loading...
White road sign that says California and points to highway 400.
Industry•by Lauren Lawrence•September 23, 2026

California Makes Electric Moves

New laws in the Golden State aim to advance consumer access to public electric-vehicle chargers and reduce costs and barriers to its infrastructure.

Read More →
Closeup photo of an orange car battery
Industry•by Hannah Mitchell•September 21, 2026

Rare Earths Independence

Automakers seek alternatives to sourcing battery raw materials in volatile markets roiled by trade wars and disrupted supply chains.

Read More →
Smiling executive sitting at table with folded hands.
Industry•by Lauren Lawrence•September 21, 2026

Volvo Appoints President and CEO

Klaus Zellmer will replace Håkan Samuelsson as president and CEO of Volvo Cars in 2027 as the company makes strategic shifts toward profitability and cash generation.

Read More →
Ad Loading...
Open hood of a Volkswagen vehicle with a mechanic's rag draped over the front
Industry•by Hannah Mitchell•September 18, 2026

Fix Up Your Fixed Ops

The department may hold untapped potential for your dealership. This issue of the magazine shares ways to unearth it and turn it around for more profits.

Read More →
Gray electric vehicle charger unit with pad-like wall and ground pieces connected to each other
Industry•by Hannah Mitchell•September 16, 2026

Easier EV Charging Touted

Wireless charging pad provides automatic powering by just parking, says its maker, which sees a cable-free charger future as global EV demand grows.

Read More →
Toy car in front of four stacks of coins with wooden arrow showing increase.
Industry•by Lauren Lawrence•September 16, 2026

Vehicle Ownership Costs Rising

Fuel prices, car prices and depreciation are all factors for new vehicles, and this year’s average annual numbers are up with the inclusion of electrics and hybrids.

Read More →
Ad Loading...
red Toyota logo on front of white dealership
Industry•by Lauren Lawrence•September 14, 2026

Toyota Tops Longevity List

Toyota, Lexus, Honda and Acura came out on top in iSeeCars’ latest longest-lasting car brand study, all eclipsing the overall average chance of reaching 250,000 miles.

Read More →