FI showroom red and grey logo
MenuMENU
SearchSEARCH

Vehicle Blind Spots Expanding

IIHS examination shows redesigns have eroded driver visibility over the past 25 years as pedestrian, cyclist deaths jumped.

June 26, 2025
Vehicle Blind Spots Expanding

Vehicle design can increase fatality risk in various ways, including higher front ends in higher-speed crashes and those with blunt front ends, IIHS has found.

Credit:

Pexels/Sarmad Mughal

2 min to read


A new vehicle safety analysis method shows that some top-selling vehicles’ blind spots have expanded significantly over the past quarter-century.

The Insurance Institute for Highway Safety compared the driver vision ranges in half a dozen models that included SUVs, cars and a pickup truck. It found that as the vehicles were redesigned over the decades, drivers’ forward visibility fell, especially for the SUVs and pickup.

Ad Loading...

As the three examined SUVs underwent several redesigns between 1997 and 2023, the driver’s forward visibility within about a 10-yard radius plummeted by as much as 58%. The truck’s near-distance visibility fell 17% after starting out with “extremely” large blind spots.

By contrast, the cars’ driver visibility started out relatively good and fell by less than 8% over its redesigns.

IIHS examined the Chevrolet Suburban, Ford F-150, Honda Accord, Honda CR-V, Jeep Grand Cherokee and Toyota Camry changed over model years 1997 to 2023, which involved 17 separate designs among the six.

To map driver blind spots, it used computational software and a portable camera rig. It’s now comparing blind spots for about 150 vehicle models.

The nonprofit group noted that the erosion in driver visibility has coincided with a surge in cyclist and pedestrian traffic deaths. It said the comparison method could help it study vehicle design’s effect on crash risk. 

Ad Loading...

During the studied time period, the organization said U.S. pedestrian fatalities have spiked 37% and cyclist traffic deaths by 42%.

IIHS says other factors also likely play a part in the increased fatalities, including increases in speeding and inadequate pedestrian infrastructure, as well as vehicle size and shape changes. In the latter, it’s linked higher front ends in higher-speed crashes and those with blunt front ends to increased fatality risk, for instance.

LEARN MORE: Multiple Auto Brands Snag Safety Awards

More Industry

road winding through redwood trees, California EV Market Cools, F&I and Showroom logo
Industryby Lauren LawrenceApril 22, 2026

California Holds EV Lead Despite Annual Decline

At nearly 14%, California had the lowest zero-emission vehicle market share in the first quarter since the fourth quarter of 2021, according to the California New Car Dealers Association.

Read More →
Portrait of Todd Sands with Brown & Brown branding, announcing his appointment as chief revenue officer and vice president of alternative markets.
Industryby StaffApril 20, 2026

Brown & Brown Appoints Executive

The new chief revenue officer joins the company from one of its partner firms and is an industry thought leader in participation programs.

Read More →
Hyundai Motor Group Tech Talent Forum 2026 September 17-18 San Jose, California. background of starry night
Industryby Lauren LawrenceApril 20, 2026

Hyundai Hosts Tech Talent Forum

Technology leaders from Hyundai Motor Group will have open discussions at the inaugural HMG Tech Talent Forum on topics ranging from autonomous driving to 'smart' manufacturing.

Read More →
Ad Loading...
Up-close photo of car battery
Industryby Hannah MitchellApril 13, 2026

Automaker Increases Parts Recycling

Stellantis is adding a third end-of-life vehicle dismantling facility to feed its growing reuse business sparked in large part by autos’ growing lifespans.

Read More →
electric vehicle next to an urban charging station. EV Demand Diverges. F&I and Showroom logo
Industryby Lauren LawrenceApril 10, 2026

EV Interest Varies Regionally

U.S. consumer interest in electric vehicles lags behind other countries despite the rising gas prices caused by the ongoing war in the Middle East.

Read More →
Photo of the rear of a Mercedes GLC 400 electric SUV with a skyline in the background
Industryby Hannah MitchellApril 10, 2026

Brands Weighed on Projected Recalls

Research reveals the brands and models most likely to have higher recall rates over their lifetimes. While some brands rank high, addressing safety issues can be a selling point.

Read More →
Ad Loading...
car outline on top of a data background
Industryby Lauren LawrenceApril 7, 2026

Dealers Seek Actionable AI

Dealers are facing growing frustrations with current generic artificial intelligence tools, according to a survey by Lotlinx, which found they want a solution that understands their inventories.

Read More →
black background with orange text saying Alec Hagey Toyota Financial Services President and CEO effective April 6 with picture of Alec Hagey
Industryby Lauren LawrenceApril 6, 2026

Toyota Financial Services President Replaced

Scott Cooke has served in various roles with Toyota Financial Services for over 20 years, including president and CEO, which he retires from on June 30.

Read More →
photo of Volkswagen vehicle steering wheel and interior
Industryby Hannah MitchellApril 1, 2026

One of Earliest U.S. Auto Dealers Exits

The sale of two Minnesota franchises ends a rare multigenerational business while adding to one of the Midwest’s biggest auto groups.

Read More →
Ad Loading...
2026 NADA Chairman Rob Cochran and outgoing chairman Thomas Castriota
Digitalby Hannah MitchellApril 1, 2026

New at the Wheel

2026 NADA Chairman Rob Cochran knows a thing or two about leadership after decades in the business. He brings an emphasis on stewardship to his new role at the head of the country’s major auto retail trade group.

Read More →